Understanding your college’s recruitment trends and market share is essential for strategic planning. The Vector Market Share Mapping tool provides a visual, data-driven approach to analysing learner participation across your catchment area. With heat mapping technology, colleges can quickly identify where recruitment is strong and where there are opportunities for growth.
What Is It?
The Vector Market Share Maps are built within a Google Maps-powered interface, designed to help colleges assess learner distribution and market share at a granular level. With customizable layers and filtering options, colleges can explore data by local authority ward, qualification level, or curriculum area, enabling smarter, more targeted recruitment strategies.
Key Features:
- Heat Mapping & Market Share Analysis – Easily spot recruitment hot spots and cold spots within local authority wards or districts.
- Advanced Filtering & Drill-Down Options – View market share alongside learner participation by qualification level or curriculum area.
- Travel Distance & Competitor Insights – Measure travel times, toggle data layers, and pinpoint other local education providers recruiting in your area.
See it in Action:
Explore your College’s Curriculum Tables and uncover valuable insights today Login to Vector
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